Good afternoon fair people!
It’s another dreary, rainy and cold autumnal day here in the capital. Boo hoo. So, here’s some news that will cheer you up; Our autumn collection goes online this week. Yay! To whet your appetite, here are a few of the photos from our autumnal woollens gallery.
The shots were taken by the adorable and very talented Miss Olivia Shaw – you can see some more of her work HERE.
We did the shoot at Efie HQ – at Trinity Green in Whitechapel. We are very privileged to be carrying out everything efie in the UK from these stunning grade II listed alms houses in the east end. The old, crumbling chapel wall featured as the backdrop for most of these photos captures the warmth of autumn and adds a perfect rustic feel, don’t you think?
The cloth for the front panels themselves was woven by a foot powered Hattersley loom, in the only mill to exist in London for 100 years, based up the road from us in Clapton. How exciting is that! You can read more about the London Cloth Company HERE.
As always, thank you for your support and watch out for these beauties going live in a couple days. Snap them up quickly as we made a very small, exclusive batch – once they’re gone, they’re GONE!